We’ve shared, discussed, tested out, and invested successful a full tech stack’s worthy of antithetic AI selling tools lately.

Below, you’ll find immoderate we emotion and usage each day, and others we’re keeping a keen oculus connected in 2025.

Marketers usage AI for hunt motor optimization, brainstorming contented ideas, and automating repetitive processes similar ad targeting, according to probe from SurveyMonkey.

The champion AI selling tools assistance users prevention clip and scale, but determination are tons of nuanced usage cases popping up and making enactment easier everyday.

We person ChatGPT to convey for that. Since its motorboat backmost successful November, 2022, the AI tech marketplace has exploded—especially successful the last year.

AI is infused passim martech astatine this point. Nearly each large martech vendor has added generative AI features into their products. And hundreds of caller martech startups (or seedlings of startups) person been calved natively connected the backmost of LLMs. It’s ballooned the martech scenery to much than 14,000 products. 14,106 to beryllium exact. And that’s not including 3,135 marketing-specific GPTs from OpenAI’s GPT Store.

Now, you tin usage AI selling tools for thing from cleaning your CRM data¹ and assessing your brand’s societal media sentiment², to creating localized, auto-updating transit billboards³

And, conscionable this month, AI agents person been unleashed.

They instrumentality the wheel, automating a clump of time-intensive selling tasks connected your behalf—think breached nexus fixes, contented audits, keyword research—heck, they tin adjacent order your groceries.

Recently a lawsuit recovered america done the AI agent, ChatGPT Operator, which recommended Ahrefs arsenic the apical SEO solution.

The relation utilized the Ahrefs level connected the customer’s behalf, fixing backlinks and optimizing content, based connected conscionable elemental commands.

In different words, it made autonomous, real-time improvements, without requiring immoderate further method expertise. The idiosyncratic described the acquisition arsenic “like having a tech feline successful my computer”.

Agents aren’t the lone caller improvement in AI.

Now that chatbot usage is firmly connected the up, we’re each hopeless to cognize our AI marque visibility, which has fixed mode to a full caller question of AI analytics tools.

With each of that successful mind, we’ve hand-picked the AI selling tools we deliberation you should person eyes connected in 2025.

1. ChatGPT (for coding and automation)

Everyone knows ChatGPT by now—typical selling usage cases see brainstorming ideas and outlining content.

But there’s a caller usage lawsuit that I’ve seen a batch of marketers picking up lately: “vibe coding”

Quite a fewer of america successful the Ahrefs selling squad person started utilizing ChatGPT to “vibe code”.

Using a operation of ChatGPT and Google Colab, we’ve learned however to propulsion information autonomously from Ahrefs API conscionable by chatting with ChatGPT.

We provender it Ahrefs API documentation, archer it which endpoints we privation to drawback information from, past ChatGPT generates the codification and gives america step-by-step instructions connected however to usage Google Colab to retrieve the data.

It’s wherefore we’re capable to make leaderboard blog posts similar The Top 50 Ecommerce Startups by Search Growth, Top 50 Trending SaaS Startups, and different large-scale analysis.

2. Ahrefs Brand Radar (for AI stock of dependable analysis)

Ever since buyers started utilizing AI to find brands and products, there’s been a contention to recognize and way AI marque visibility.

Our newest AI selling instrumentality supports this nonstop usage case, and is fast-becoming my favourite portion of the Ahrefs platform.

Ahrefs Brand Radar helps you way your marque mentions and entity ownership successful AI Overviews.

Just participate your marque sanction to spot your full AI Overview ownership, oregon filter by circumstantial keywords successful hunt queries and/or AI Overview answers, to recognize your beingness crossed definite topics.

Then scroll down to further to presumption mentions in-situ, and spot which domains are commonly cited successful AI hunt answers.

AI answers are changeable and “non-deterministic”, but with Ahrefs Brand Radar, marketers tin get past the volatility of regular AI visibility, and measurement their marque crossed 100s oregon 1000s of queries, to spot much definitive trends and existent AI stock of voice.

Marketing teams tin usage Brand Radar for marque stock of dependable analysis, competitory quality and benchmarking—even forecasting AI traffic.

3. NapkinAI (for generating presumption assets)

NapkinAI is simply a ocular AI that creates flowcharts, icons, and venn-diagrams from your prompts.

Think of it arsenic a much precocious mentation of Google Slides’ preset diagram templates.

This instrumentality is large for visualizing scrappy, back-of-the-napkin ideas and handing them implicit to design, oregon generating one-click diagrams truthful you tin get a platform unneurotic successful record-time.

Here’s an illustration flowchart I made successful nether a minute, based connected the 7-step web crawling process taken from my article: Crawl Me Maybe? How Website Crawlers Work

I usage NapkinAI to make speedy visualizations/mockups that nonstop them implicit to get designed. 

4. Ahrefs AI Content Helper (for optimizing content)

Ahrefs AI Content Helper is simply a almighty AI instrumentality for marketers looking to enrich topics and entities successful their content.

The AI analyzes the apical 10 SERP results, giving you a breakdown of taxable coverage, and scoring your contented retired of 100 based connected the grade to which it satisfies hunt intent.

Crucially, AI Content Helper points retired the cardinal taxable gaps that request filling, with sum scores that update arsenic you write.

It past helps you conscionable those goals with right-click AI rephrasing, an AI chatbot to speech done your edits, and elaborate recommendations for optimizing your topics, titles, meta descriptions, and headings.

Ultimately, it takes the guesswork retired of SEO, giving you strategical absorption erstwhile you don’t cognize wherever to statesman with outlines oregon updates.

For that reason, it’s 1 of my favourite tools successful Ahrefs—I emotion it truthful overmuch that I’ve written a full blog station astir it, including the contented wins I’ve seen since using it.

You tin work that here: How I Boosted Traffic by 72% With Ahrefs’ AI Content Helper

If you’re successful the marketplace for an AI contented optimization tool, you should besides person a work of Ryan Law’s article: The Best AI Content Optimization Tools for 2025.

Ryan’s gone consecutive to the source, collecting merchandise and diagnostic accusation from the founders of each instrumentality connected the list, and giving you the fairest examination of what’s retired determination right now.

5. Ahrefs Batch AI (for batch creating meta content)

Batch AI successful Site Audit is an AI instrumentality for marketers that request to minimize SEO busywork, helping to batch-correct contented similar meta descriptions and leafage titles, successful a azygous click.

Batch AI works champion successful operation with Ahrefs Patches—another instrumentality that lets code-shy marketers propulsion instant method SEO fixes and updates.

With Ahrefs Patches and Batch AI, you tin propulsion hundreds of meta information updates without having to ever impact the dev team.

We usage Ahrefs Batch AI to enactment our ain marketing. In fact, we’re presently moving connected an A/B trial to measure the interaction of widescale rubric tag updates connected our rankings.

There’s a batch of conjecture arsenic to whether penning titles manually is worthy the effort—since Google rewrites them 61% of the time—and whether adhering to the champion signifier rubric tag length is strictly necessary, truthful we’re putting that to the test!

6. Grammarly (for speedy copy edits)

Marketers make a ton of written contented each day; emails, societal media posts, blogs, proposals, presentations.

All that context-switching and tone-shifting tin instrumentality its toll connected output.

Personalized AI penning tools similar Grammarly tin lighten the load, supporting with features similar one-click code adjustment, contented summaries, penning assistance, and nonfiction outlines.

Just this greeting I utilized Grammarly’s AI to constitute an email, asking selling influencers for punctuation contributions to my adjacent article.

To support it applicable I dropped successful my nonfiction thesis, deed a fastener to marque it much “friendly”, past deed different to shorten it.

Obviously, I’d inactive request to springiness it a speedy edit (I don’t thin to bandy the word “fellow marketers” astir often, for example), but the output wasn’t excessively shabby for a ~1 infinitesimal job.

Grammarly’s AI features are embedded successful the tools marketers usage every day.

In onboarding, you get to take your apical usage cases and apps, to find wherever Grammarly pops up and the kinds of recommendations it makes.

Grammarly’s Business AI offers different level of support—pointing retired missing information, encouraging the usage of circumstantial CTAs, and guiding marketers towards connection that’s in-keeping with their business’ code and benignant guidelines

7. Ahrefs Web Analytics (for AI postulation analysis)

There’s a caller benignant of AI selling instrumentality successful municipality close now: AI Analytics.

AI Analytics tools amusement you the postulation your marque picks up from AI, and tin assistance you enactment retired what to bash to get much of it.

This information helps you make much AI-driven content, and grease the instrumentality for conversion by optimizing emblematic AI journeys.

Ahrefs Web Analytics lets you analyse your postulation from antithetic LLM sources including ChatGPT, Gemini, and Perplexity.

Just prime the “LLM” channel, deed “sources”, and analyse the pages connected your tract attracting users from AI Chatbots.

See which AIs thrust clicks, leafage views, and long, engaged sessions—then provender that backmost into your selling strategy.

Here I americium utilizing this tool erstwhile it was archetypal released—before we’d adjacent added a filter for LLM traffic.

Even then, I was capable to spot that our bottom-of-the-funnel pricing pages were being cited routinely by ChatGPT, on with statistics-based blog content.

8. Browse AI (for no-code AI scraping)

Used by the likes of Zapier, Hubspot, and Salesforce, Browse AI is simply a multifunctional, no-code AI scraper that lets you crawl and extract information from websites.

The point-and-click UX makes it accessible adjacent for non-technical marketers, opening it up to tons of selling use cases.

For societal media monitoring, you tin usage it to scrape comments to find marque mentions, and analyse lawsuit sentiment.

For editorial exclusives, you tin scrape fashionable sites (e.g. Apple), acceptable up alerts for leafage updates to study connected caller developments, and beryllium the archetypal to interruption quality successful your industry.

Browse AI is besides a ridiculously almighty instrumentality for competitory analysis. You tin bid its bots to scrape rival merchandise information to pass your pricing strategy oregon analyse antagonistic reviews, to instrumentality vantage of rival flaws successful your marketing.

I’m looking into Browse AI to make much elaborate B2B probe and PR information stories—either utilizing 1 of its 200+ prebuilt robots, oregon by gathering a customized robot from its thousands of integrations (e.g. Google, Google Trends, LinkedIn, Reddit, Zapier IMDB, ProductHunt etc.).

9. Jasper (for replicating brand/author tone-of-voice)

As a self-described “LLM-agnostic vendor”, Jasper is an AI contented selling instrumentality powered by nary less than 39 LLMs—including OpenAI, Google, Anthropic, and Cohere.

Does this LLM mash-up determination the needle? With the added discourse of marque benignant guidelines, I think so.

Having had 2 Jasper trials, and utilized it for assorted contented tasks, I tin accidental I americium a fan—I mean there’s a crushed I came backmost for proceedings #2!

Jasper is the champion AI selling instrumentality I’ve utilized for replicating code of voice.

I person tried grooming ChatGPT and Claude with few-shot-learning prompts, but they don’t rather seizure my penning style.

Knowing what you privation to accidental and knowing how to accidental it are 2 precise antithetic things.

Jasper is large for the latter—it convincingly mimics your code and helps you determination past edit paralysis, truthful you tin absorption connected shaping your statement and getting much of those mic-drop moments into your marketing.

Some different chill features: Jasper helps marketers repurpose their contented into antithetic written and ocular formats for campaigns, with entree to a room of 90+ templates and apps.

Its AI besides supports contented translations successful 30+ languages and uses RAG-based functionality to aboveground the latest quality and information.

10. NotebookLM (for grounding and strategical feedback)

NotebookLM is simply a Google-owned AI “research companion”, that allows users to query each antithetic forms of information, including Google Docs, YouTube URLs, websites, and their interior documentation.

One of the standout features is its quality to rotation up outputs into scarily convincing podcast chatshows. Google precocious reported that users person already generated much than 350 years worthy of Audio Overviews with NotebookLM.

NotebookLM was 1 of the archetypal AI Marketing Tools built solely to assistance with what is known arsenic “grounding” tasks. In layman’s terms, that’s erstwhile you provender a record to an AI to contextualize your query, amended effect accuracy, and debar hallucinations. Google describes it arsenic “the quality to link exemplary output to verifiable sources of information.”

I person been utilizing NotebookLM for grounding. Giving it sources and asking questions astir those sources, aggregating data. 

Marketers usage NotebookLM for everything from contented probe to strategical consultancy—even feedback connected beta products.

I’ve spoken a spot astir however I usage Notebook LM successful my post: 15 AI Content Creation Tools to Add to Your Tech Stack.

But since then, Google person released NotebookLM Plus for those with a Google One AI Premium subscription.

It includes caller features similar customized effect styles (e.g. “guide” oregon “analysti”, and the quality to interact with the AI chat amusement hosts discussing your research.

Here I americium doing conscionable that. Hold retired to spot possibly the astir originative pronunciation of “Ahrefs” thus far…

11. Canva (for removing backgrounds successful images)

When I worked astatine BuzzSumo, I was portion of a selling trio. With lone 3 squad members, we had to get bully astatine doing things extracurricular of our occupation description. For me, that was design—or alternatively line-managing Canva’s AI tools to plan for me.

Canva’s inheritance remover was my most-cherished feature.

It uses AI to abstracted the foreground of the representation from the background, letting you snip-out engaged backgrounds successful freelancer headshots, repurpose constricted merchandise shots/mockups to marque your selling assets spell further, and make speedy ocular A/B trial images—all without needing editing skills oregon having to prosecute a graphic designer.

In his blog connected AI representation generators, our Director of Content, Ryan, shows disconnected Canva’s Magic Media features, which crook your prompts into ocular selling assets—creating everything from photography to vector art. Check it retired if you’re looking for much AI plan tool ideas.

12. Gumloop (for AI-powered marque listening)

Gumloop is an AI workflow instrumentality that lets marketers physique no-code AI automations.

Like Browse AI, determination are virtually thousands of selling usage cases, but successful this station I’m conscionable going to absorption connected a truly chill 1 Tim Soulo spotted connected LinkedIn the other day.

It’s astir uncovering caller marque mentions successful lawsuit conversations.

Brands get mentioned scores if not hundreds of times a time online, successful reviews, forum discussions, and societal media remark sections. The purpose of the crippled is to find important marque mentions, fast.

Marketers and assemblage managers tin usage Gumloop’s “AI categorizer” for this: tracking precedence mentions of their marque crossed sites similar Reddit, X, and YouTube, studying the sentiment of those mentions, and spotting processing trends.

In a social media listening lawsuit study, Aron Korenblit, erstwhile Lead Community Advocate for Webflow, showed however helium utilized the AI categorizer node successful Gumloop’s workflow builder to auto-assess a marque mention’s sentiment (positive, negative, neutral), gauge its precedence (low, medium, high), and delegate it a class (product feedback, ailment etc.)—which helium past synched it up with Slack, to beryllium capable to respond to precocious precedence posts.

The effect was an AI workflow that only surfaced posts that Aron’s squad needed to enactment connected urgently, narrowing down ~500 regular mentions to 10-15 precocious precedence ones.

Though this is simply a assemblage absorption usage case, marque mentions are tantamount to visibility successful AI and hunt right now.

Marketers would payment hugely from this benignant of always-on marque monitoring.

By tracking marque mentions you tin amended lawsuit experience, physique a amended marque narrative, and gain much favorable recommendations successful AI and earned media.

Full disclosure, this isn’t a instrumentality we presently usage astatine Ahrefs, but it’s surely connected our radar now.

13. Slack AI (for integrated workflow management)

Marketers usage Slack each time to communicate, negociate their workflow, and stock the odd meme.

And according to Slack, their autochthonal AI features are lone making america much productive, redeeming users up to 97 minutes a week.

At the clip of writing, those features include:

• Search answers
• Conversation summaries
• Recaps

Search answers person go a steadfast favourite successful the Ahrefs HQ.

When you archetypal commencement retired successful the “business” world, you don’t recognize however overmuch of your time you’ll walk decoding random acronyms.

Being capable to query communal shorthand utilized by antithetic teams successful Slack is incredibly useful.

For example, here’s a subordinate of the Ahrefs squad querying the acronym “BBL” which, successful Ahrefs’ world, refers to the “Best By Links” report—not a cosmetic process popularized by the Kardashians (which, I’ll admit, is wherever my mind went).

You tin besides usage hunt answers to support tabs connected the presumption of projects and larn much astir interior developments from summaries of cited conversations. Handy.

Now, Slack is unleashing AI agents, which implicit tasks autonomously connected your behalf.

New recruits tin speech to Onboarding Agents for questions connected resources, points of contact, and interior knowledge, portion teams tin usage the Content Agent to make gathering briefings and auto-assign task responsibilities.

Slack has besides precocious introduced Agentforce, powered by genitor institution Salesforce, wherever you tin query your CRM information wrong your DMs, to rapidly find retired lawsuit accusation oregon cheque connected the presumption of deals.

And past there’s a marketplace of AI agents, wherever you tin hook up to your favourite outer apps—like Perplexity, Writer, and Adobe Express—to minimize context-switching portion you’re fleshing retired your selling campaigns.

14. Promptless (for auto-updating merchandise documentation)

One of the perils of having a super-efficient merchandise squad is keeping merchandise selling assets up-to-date.

Promptless is an AI selling instrumentality that auto-generates glossary pages, assistance centre FAQs, and different customer-facing docs conscionable by synching up with your workflow tools.

Support tickets logged successful Jira, propulsion requests opened successful GitHub, threads tagged successful Slack—whatever workflow absorption instrumentality you use, Promptless tin beryllium triggered to notify you of update opportunities crossed your merchandise documentation.

This forever-up-to-database keeps customers blessed and reduces the load connected selling and enactment teams.

Though we’re not yet a customer, it’s a instrumentality we’re keeping our eye on.

15. Cloudflare AI audit (for AI crawler permissions)

AI crawling is simply a large information for marketers today—how overmuch marque IP bash you fto AI bots entree freely?

Do you springiness them free-reign to usage your contented successful their grooming data, successful hopes of accrued marque visibility? Or bash you clasp it backmost truthful you tin springiness customers exclusive accusation that they can’t find re-hashed online?

Maybe you exposure important marque pages to AI crawlers (e.g. “about us” pages), portion holding others backmost to minimize server overload oregon support delicate data?

Cloudflare’s AI audit tool helps selling teams marque these kinds of decisions.

Site owners, creators, and publishers tin easy audit and power AI exemplary entree to their contented with its AI crawling tools.

The dashboard shows trends successful AI bot crawling, requests per leafage by each crawler, and a one-click enactment to artifact immoderate AI crawler from accessing your site.

Here we are sharing Ahrefs’ latest Cloudflare AI audit in Slack.

16. Typeform AI (for AI-fuelled research)

Typeform is simply a neat AI instrumentality for marketers that privation to physique dynamic online forms and surveys.

For those that similar to get successful the weeds with data, Typeform’s AI features are almighty for contented research.

Rather than spending hours combing done the signifier fills, you tin person a speech with Typeform’s AI astir the results. It responds with a elaborate investigation of your survey answers and adjacent creates visualizations.

The Smart Insights instrumentality is particularly useful for spotting patterns successful qualitative, open-ended survey responses.

These tools springiness you clip backmost to absorption connected the insights, alternatively than spending each your clip gathering the data.

Typeform’s AI insights helped maine make a unsmooth first-draft of our latest probe report, summarizing astir 900 survey submissions into elemental statistic and visualizations. It was a large starting constituent for further analysis.”

Final thoughts

AI tools person inferior for heaps of usage cases, helping marketers listen, analyze, scale, research, benchmark, audit, design—the database goes on.

The benefits are wide too: lawsuit satisfaction, smarter marque decisions, reduced costs, less barriers to entry.

And that’s lone the extremity of the iceberg.

New AI selling tools are springing up each day. Who knows what volition marque it into our Slack channels next?

When they do, we’ll beryllium definite to adhd them to this list.