7 Affiliate Marketing Examples & Why They Work So Well

1 year ago 104

Affiliate selling tin beryllium a lucrative career, with immoderate individuals earning arsenic overmuch arsenic $150,000 oregon much per year.

But what makes a bully affiliate selling website? What products does it promote? And however does it get radical to sojourn and acquisition its recommendations?

To reply these questions, let’s instrumentality a look astatine immoderate well-done affiliate selling examples and dissect what makes them truthful successful.

The Barbecue Lab is simply a reasonably accepted affiliate selling example. It reviews and promotes location barbecue grills and cooking accessories.

What makes it basal retired is its operation of YouTube videos and search motor optimization (SEO) to make a multi-faceted selling strategy and capitalize connected 2 antithetic (but complementary) platforms. 

It ranks for implicit 18,000 keywords connected Google…

Ahrefs' Organic keywords study  for The Barbecue Lab

… portion besides having implicit 60,000 subscribers and astir 6 cardinal views connected its YouTube channel:

The Barbecue Lab YouTube channel's About page

It besides does an fantabulous occupation with YouTube SEO to make videos focused connected keywords radical are searching for connected the video platform, similar “smokeless fire pit.” 

The Barbecue Lab ranking connected  YouTube for the keyword "smokeless occurrence  pit"

But it doesn’t halt there. Not lone does this video fertile good connected YouTube, but it besides helped the tract seizure 2 first-page ranking positions connected the SERPs—one from its blog station and 1 from its YouTube video:

The Barbecue Lab captures 2  hunt  results for the keyword "smokeless occurrence  pit"

You tin instrumentality this operation attack connected your ain affiliate selling tract by utilizing Ahrefs’ Keywords Explorer

Type a wide keyword you privation to fertile for successful Keywords Explorer (like “coffee maker”), past spell to the Matching terms study nether “Keyword ideas.” 

Finally, tick the container nether SERP features > Videos.

Ahrefs' Matching presumption     keyword study  with video SERP features filter

Click Show results and you’ll beryllium shown keywords that see YouTube videos successful the hunt results. These are keywords you tin perchance fertile for aggregate times—once with your website and again with your YouTube video(s). 

Finally, make a operation of a YouTube video and blog station for the people keyword, past transverse your fingers you’re blessed by the Google Gods…

… oregon conscionable travel our SEO checklist to summation your odds.

If you’re connected a choky budget, we besides person a free keyword tool to find keywords radical are searching for connected some Google and YouTube.

Bank My Cell does affiliate selling a spot differently. Rather than promoting affiliate products and making a committee connected those sales, it’s an affiliate for telephone trade-in companies.

It besides built landing pages with customized widgets to assistance radical rapidly and easy find trade-in values (and offers) of their utilized phones.

Affiliate landing leafage   for selling utilized  Google Pixel 3 XL

This affiliate is truthful palmy due to the fact that it did 2 things truly well:

  1. Published hundreds of contented pages to found topical authority and fertile for thousands of applicable keywords
  2. Used PR and statistic pages to physique thousands of almighty backlinks to its website

If we look astatine its backlink illustration successful Ahrefs’ Site Explorer, we tin spot it got links from starring sites similar Whatsapp, Wikipedia, Adobe, and much utilizing statistic pages:

Bank My Cell's backlink overview, via Ahrefs' Site Explorer

Want to transcript this tactic? Read our lawsuit survey connected how we utilized a stats leafage to physique 32 links.

Simply Insurance is simply a spot of an enigma. It has managed to vie successful 1 of the astir competitory affiliate niches to beryllium online today—insurance.

It ranks connected the archetypal leafage of Google for highly competitory keywords similar “renters security 100000,” with an estimated Keyword Difficulty (KD) people of 64:

Keyword rankings for Simply Insurance

Its secret? No astonishment here—content and nexus building.

It hustled to write much impermanent posts and get much links done nonstop outreach than astir immoderate tract I’ve seen. According to proprietor Sa El, the squad managed to constitute implicit 1,000 impermanent posts and cod implicit 2,200 referring domains successful conscionable two years.

Site overview illustration  for Simply Insurance

Some of these impermanent posts are from applicable and respected sites similar Rocket Mortgage and Intuit.

Example of impermanent  station  for nexus  building

Interested successful this tactic? Check retired impermanent blogging astatine standard from our SEO video series:

Hobotech is 1 of my favourite examples of a high-ticket affiliate marketer. He’s a YouTuber who films reviews and comparisons of costly electricity-related products similar lithium batteries and star powerfulness stations.

The products helium makes videos astir typically outgo thousands of dollars and person up to a 10% committee rate—which means he’s making hundreds of dollars connected every sale.

One of his astir fashionable videos is his reappraisal of a portable star powerfulness presumption that sells for implicit $2,000. That video received astir fractional a cardinal views and, if I had to guess, earned him tens of thousands of dollars.

Example of a palmy  affiliate reappraisal  video with astir   fractional  a cardinal  views

He doesn’t usage fancy editing oregon the latest and top camera gear. His videos person beauteous lackluster lighting. He isn’t trying to beryllium overly entertaining.

So wherefore bash the videos bash so well? 

  1. He shows the products successful ways that lone idiosyncratic who intelligibly knows what they’re talking astir would oregon could bash (like voltage and capableness tests).
  2. He breaks down analyzable subjects successful ways that anyone tin understand.
  3. He volition archer you NOT to bargain thing if it isn’t really worthy the wealth (even if the companies wage him a batch of wealth to accidental otherwise).

All of these things adhd up to marque him a trustworthy root of information, yielding him much subscribers and much profits. 

Scotty Kilmer is simply a mechanic successful his sixties with implicit 40 years of acquisition successful his trade. He’s an awesome YouTube personality, and his video contented is (in my opinion) a blessing for mean radical who request to larn however to enactment connected their vehicles and prevention wealth connected shop costs.

Scotty Kilmer's YouTube Channel

He’s managed to accumulate implicit 5.5 cardinal YouTube subscribers owed to the prime of his videos. Like Hobotech, Scotty takes analyzable subjects (like changing your engine’s spark plugs) and turns them into thing anyone tin bash with the due tools.

His affiliate strategy is simple: thatch radical however to bash definite tasks connected their cars, past nexus to each the tools and parts needed successful the video description.

Affiliate links connected  YouTube

The takeaway present is to make really high-quality content. 

Scotty’s palmy due to the fact that his transmission has immoderate of the champion guides connected the net for DIY mechanics. I’ve watched hundreds of his videos to hole my vehicles, and I’ve ne'er erstwhile felt similar helium was pushing maine to bargain thing I didn’t need.

If you haven’t heard, Wirecutter is simply a elephantine affiliate selling website that sold for $30 cardinal successful 2016 and made implicit $20 million in 2018.

It’s astir good known for doing merchandise reviews… a lot of merchandise reviews.

In fact, it ranks for astir 5 cardinal keywords and receives implicit 16 cardinal visits per month—and that’s conscionable from Google.

NY Times Wirecutter integrated  hunt  overview, via Ahrefs' Site Explorer

How did it negociate to go a Google juggernaut? We wanted to find out, truthful we did a afloat case survey connected Wirecutter’s SEO strategy. Here’s an excerpt of what we found:

1. It prioritizes E-E-A-T signals by talking astir wherefore you should spot it and however it came to definite conclusions connected each reappraisal page:

Wirecutter's mentation  of wherefore  you should spot    its reviews

2. It provides a great idiosyncratic acquisition with an ad-free, mobile-friendly layout. 

3. It has excellent website navigation and class pages.

Wirecutter's class  and navigation

4. It frequently updates its content; successful fact, it updated 5 pieces of older contented for each caller nonfiction published in 2022.

5. It’s large astatine distributing its content to a batch of radical done societal media and its email list.

All successful all, it simply did a batch of things right. It started retired conscionable reviewing tech products, past expanded to screen virtually each benignant of product. There’s a batch you tin larn from the site’s success.

RTINGS (or “ratings”) is different gigantic merchandise reappraisal tract akin to Wirecutter. It’s not quite arsenic large (it “only” gets 8.7 cardinal postulation per month), but it inactive has a batch to teach.

RTINGS.com integrated  hunt  postulation   overview, via Ahrefs' Site Explorer

We besides did a case survey connected RTINGs.com to spot what made it truthful successful. Here are the takeaways:

1. It started with a scalable website structure. It besides makes fantabulous usage of class pages. Here’s a bird’s-eye presumption of the operation the site uses:

RTINGS.com website operation   chart

2. It uses programmatic SEO (​​a method of generating galore pages from a acceptable of information utilizing automation with the extremity of ranking connected Google) to mass-create examination pages similar this one:

RTINGS.com programmatic SEO examination  nonfiction  example

3. It has an excellent internal linking method that allows it to stitch things unneurotic successful a mode that’s casual for visitors (and Googlebot) to find content.

4. Like others connected this list, it uses a combined attack that includes YouTube SEO. It double-dips connected galore keywords successful the hunt engines.

RTINGS.com uses YouTube to fertile  doubly  for the aforesaid  keyword connected  Google SERP

And that’s astir it. Though, I wouldn’t travel its strategy of being a wide reappraisal website without monolithic superior to backmost it up. But you tin decidedly travel its pb erstwhile it comes to website operation and navigation, and perchance adjacent usage programmatic SEO to make a batch of reasonably high-quality pages at scale.

Final thoughts

If you’re funny successful becoming an affiliate marketer, it’s important to survey what’s working. While determination are galore antithetic approaches to succeeding arsenic an affiliate, determination are a fewer things that are cosmopolitan to success. You should:

  1. Create contented that’s truly damn good. Don’t beryllium acrophobic to spell the other mile due to the fact that that’s what volition assistance you stand out.
  2. Make it casual for users (and Googlebot) to navigate your website. Plan your website operation hierarchy earlier you physique retired your site.
  3. Consider investing successful video contented to physique spot with your assemblage and double-dip successful the Google hunt results.
  4. Find unique and absorbing ways to physique backlinks to your contented at scale.

That’s each I’ve got. I anticipation you enjoyed these affiliate selling examples and learned a happening or two.

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