Data and AI ignite real-time customer conversations and tangible business results by Cynthia Ramsaran

1 year ago 81

A cardinal catalyst for innovation, information fuels maturation and success. Now with AI, businesses tin person an existent dialog with customers. Instead of having one-way conversations wherever customers supply elements marketers seek, we tin assistance customers navigate the breadth of accusation we marque available. In turn, we person the accusation indispensable to conception them.

Sponsored by:

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In this occurrence of the MarTech Podcast: Data Makes the Difference, Karlos Palmer, Dun & Bradstreet’s elder vice president of income and selling solutions product, and Kim Davis, editorial manager astatine MarTech, research the indispensable relation of lawsuit feedback, marketplace trends, and insights and information successful creating products that conscionable lawsuit needs and go invaluable assets for organizations.  

Tune into the podcast and learn:

  • How to usage information to assistance your customers execute amended concern outcomes and turn faster than their competition.
  • AI’s relation successful fostering innovation.
  • How income and selling teams usage information to thrust aboriginal merchandise development.

Tune successful to different episodes successful the bid here.


Guest

Karlos Palmer Headshot 1

Karlos Palmer, SVP of Sales and Marketing Solutions Product, Dun & Bradstreet

Karlos Palmer is an accomplished elder enforcement with a proven way grounds successful merchandise management, strategy development, and concern growth. As the Senior Vice President of Sales and Marketing Solutions Product, Karlos presently oversees the strategical planning, competitory intelligence, merchandise lifecycle management, and budgeting functions for Dun & Bradstreet’s flagship Sales Acceleration product, D&B Hoovers and is liable for driving innovation and maturation crossed the merchandise portfolio. Karlos has a beardown inheritance successful planetary alliances, merchandise development, and task absorption and has consistently achieved outstanding results passim his career. He holds an MBA successful Management from the Texas McCombs School of Business and a BBA successful Economics/International Business from Baylor University.

Moderator

KimDavis Headshot

Kim Davis, Editorial Director, MarTech

Born successful London but a New Yorker for implicit 2 decades, Kim Davis started covering endeavor bundle 10 years ago. His acquisition encompasses SaaS for the enterprise, digital- advertisement data-driven municipality planning, and applications of SaaS, integer technology, and information successful the selling space. Prior to moving successful tech journalism, Davis was Associate Editor astatine a New York Times hyper-local quality site, The Local: East Village, and has antecedently worked arsenic an exertion of an world work and arsenic a euphony journalist.

DunBradstreet Logo

Dun & Bradstreet, a starring planetary supplier of concern decisioning information and analytics, enables companies astir the satellite to amended their concern performance. Dun & Bradstreet’s Data Cloud fuels solutions and delivers insights that empower customers to accelerate revenue, little cost, mitigate risk, and alteration their businesses. Since 1841, companies of each size person relied connected Dun & Bradstreet to assistance them negociate hazard and uncover opportunity. For much accusation connected Dun & Bradstreet, delight visit www.dnb.com.


About the author

Cynthia Ramsaran

Cynthia Ramsaran is manager of customized contented astatine Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with implicit 2 decades of editorial/content selling experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for CNBC.com and produced thought enactment for KPMG. Cynthia hails from Queens, NY and earned her Bachelor's and MBA from St. John's University.


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