2 years ago
39
3 Words to Sum Up Jason Wu's Collection: "I Love You"
Florals for spring? Groundbreaking...especially erstwhile it's in Jason Wu's hands.
The decorator and Jason Wu Beauty founder showcased a whimsical spring/summer 2023 collection during New York Fashion Week. On Sept. 10, models traipsed down the runway successful vibrant watercolor floral patterns, intricately beaded sheer dresses that mixed edginess with softness and melodramatic draping that brought the wow factor.
Of course, Wu's manner fantasy wasn't implicit without the other oomph of the hairsbreadth and makeup, which were conscionable arsenic romanticist arsenic the clothes.
Olaplex ambassador Jimmy Paul gave models with longer hairsbreadth sleek braided twists with the ends sticking out, portion catwalkers with short styles had textured bobs and braids.
Backstage, Jimmy told E! News helium used Olaplex's Broad Spectrum Chelating Treatment to "take retired each the physique up" and to assistance the models dainty their hairsbreadth since it's apt going to beryllium enactment done the wringer during manner month.
According to Jimmy, the decorativeness of some the buns and bobs were meant to symbolize "easy New York," adding, "It looks precise efficient, similar they're moving out."
The vibe of the hairstyles astir surely completement the effortless question of the clothes, which swayed arsenic the models strutted their worldly down the catwalk.
Rodin Banica/WWD via Getty Images
Meanwhile, Olaplex's VP of Global Education and Customer Experience Kathy Lewis insisted the marque works for everyone—on oregon disconnected the runway.
"Every azygous 1 of our products works connected each hairsbreadth type," she told E! News backstage. "And it's repairing the hairsbreadth portion it's working."
Rodin Banica/WWD via Getty Images
Click here much exclusive contented from New York Fashion Week.
Rodin Banica/WWD via Getty Images
Sign up for E! Insider! Unlock exclusive content, customized alerts & more!
