Google’s Pixel Watch has been successful the works for years, and Google’s been rather blessed to driblet hints astir what it’s been cooking up. (Admittedly, having an worker permission a prototype successful a restaurant volition besides assistance sound immoderate of the upwind retired of immoderate astonishment you whitethorn person planned.) Today, however, is the archetypal clip that Google has truly lifted the lid connected its caller flagship wearable, and the archetypal clip we tin spot if it tin marque up for truthful galore mendacious starts successful the ticker race.

The Pixel Watch has a 41mm lawsuit with a domed, custom-molded and scratch resistant Gorilla Glass 5 crystal. At archetypal blush, it’s wide that the curved crystal is precise bulbous, but the payment of it is that the roundness makes the bezel acold little visible. Beneath which, users volition beryllium staring into a 320ppi AMOLED, always-on show with a brightness that tin output up to 1,000 nits. It’s powered by a 294mAh artillery that Google says volition past for 24 hours connected a azygous charge, but tin re-juice up to 50 percent aft conscionable 30 minutes connected is magnetic charging plate. Running down the broadside is some a haptic crown, blessed with “Premium Haptics,” and a Side Button.

Google

There are 2 versions, a WiFi/Bluetooth model, and 1 packing its ain LTE modem, which costs conscionable $50 more. Both are rocking an Exynos 9110 SoC, paired with a Cortex M33 co-processor, arsenic good arsenic 32GB retention and 2GB RAM. Given that Pixel-branded devices are often the “best” of immoderate people they represent, the prime not to usage Qualcomm’s ain wearable SoC speaks volumes. After all, that’s the silicon-of-choice for each non-Samsung Wear OS ticker these days, and there’s likewise nary notation of Google’s ain customized silicon marque Tensor here.

Interestingly, Fitbit CEO James Park introduced the watch, and the ticker comes with plentifulness of Fitbit-branded features. That includes activity, heart-rate and sleep-tracking, albeit boosted by Google’s ain machine-learning know-how. One of the astir notable features is unrecorded bosom rate, with the instrumentality tracking your captious signs by the second. There's besides a built-in ECG. The further wellness insights disposable with Fitbit Premium are besides disposable to Pixel Watch users, arsenic is the guided workouts. It suggests that Google sees the Pixel Watch arsenic the beneficiary of Google’s concern with Fitbit, alternatively than simply absorbing the wearables marque nether its ain name. You'll besides get, overmuch similar each different Fitbit device, a escaped six-month proceedings of Premium with your purchase, arsenic good arsenic 3 months of YouTube Music Premium thrown successful for free.

Aside from the Gorilla Glass crystal, the lone different durability committedness is that it’ll beryllium water-resistant up (or down) to depths of 5ATM. Oh, and that Google says that by 2023, the Watch volition beryllium capable to observe falls and, should you person the LTE mentation and beryllium unresponsive, volition telephone the exigency services connected your behalf.

It’s worthy remembering that Google bushed Apple to the wearables abstraction by a afloat year, successful concern with Motorola, Samsung, ASUS and LG. But the balkanized strategy employed, and the wide deficiency of luster connected those archetypal Android Wear versions handed overmuch of the momentum to Apple. Since then, the Apple Watch has single-handedly outsold each different large wearables subordinate successful beauteous overmuch each 4th since. It’s lone erstwhile Samsung teamed backmost up with Google to rework Wear OS has Google’s level erstwhile again deed double-digit income percentages.

Google

And, overmuch similar Pixel phones, it’s apt that Google volition beryllium blessed to merchantability a constricted quantity of devices to a tiny conception of the market. Especially since it has to support the income of some Samsung, its partner, and Fitbit, its caller wholly-owned subsidiary. Although fixed that Samsung and Fitbit already cater for beauteous overmuch each portion of the wearables marketplace betwixt them, it’s not wide what circumstantial radical Google mightiness beryllium targeting here.

Analyst Ben Wood, astatine CCS Insight, agrees, saying “the Pixel Watch poses zero menace to the Apple Watch,” and that its beingness is much to “raise consciousness of smartwatches for Android smartphone owners and promote much of these radical to see buying a wearable.” For that to work, however, Pixel Watch needs to go instantly desirable, particularly fixed Google’s abbreviated patience erstwhile it comes to products that don’t instantly click with the public.

The Google Pixel Watch is disposable successful “Matte Black,” “Polished Silver” oregon “Champagne Gold” stainless alloy colors. They are complemented by a assortment of ticker bands, which connect not with lugs, but with a camera lens-esque interior locking strategy that should marque switching faster. It is available to pre-order close now, with the WiFi/Bluetooth exemplary is priced astatine $349.99, portion the LTE exemplary volition acceptable you backmost $399.99, with some expected to statesman shipping connected October 13th.

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