Google Gemini and ChatGPT tin velocity up your workflows and marque galore aspects of your life—both idiosyncratic and professional—much easier.
But which app is better?
We ran head-to-head experiments with some AI tools to find out.
Read connected to find retired whether Gemini oregon ChatGPT is amended for:
- All kinds of research
- Understanding analyzable concepts
- Image generation
- SEO tasks
- Creative content
And overmuch more.
Why Google Gemini and ChatGPT Matter
Large connection models (LLMs) similar ChatGPT and Google Gemini are changing the mode radical bash concern crossed industries. From digital marketing to concern and ineligible services.
And astatine a complaint truthful accelerated that it’s astir intolerable to support up.
Since the merchandise of ChatGPT successful November 2022, LLMs have:
- Improved our productivity and efficiency with amended entree to accusation and the quality to execute galore tasks overmuch faster
- Enhanced our creativity by allowing america to instantly make stories, scripts, art, videos, and different originative content
- Impacted our economy with occupation nonaccomplishment and occupation instauration arsenic businesses accommodate to the imaginable of these caller technologies
At the bosom of the LLM gyration is Open AI’s Chat Generative Pre-trained Transformer (ChatGPT).
Close connected its heels is Google Gemini, released successful December 2023.
Like ChatGPT, Google Gemini is an AI-powered Chatbot. The 2 programs connection akin functions and capabilities.
So which 1 should you use?
That depends connected however your needs. First, let’s look astatine the main differences betwixt the two.
What’s the Difference Between Google Gemini and ChatGPT?
ChatGPT is simply a text-focused AI Chatbot.
You “talk” to ChatGPT via substance input.
As if you were messaging a friend.
Like galore messaging platforms, it has a talk-to-text enactment if you similar to talk your questions alternatively of typing them.
Google Gemini aims to differentiate itself by leaning into multi-modal capabilities.
You tin besides converse with it by text.
But Google Gemini Live lets you interact with the app utilizing real-time dependable conversation. Just similar you would speech to a human.
And it’s freaky good.
Comparing Google Gemini vs ChatGPT Features
The escaped versions of ChatGPT and Google Gemini are rather similar. Here’s what is included successful each of their escaped plans:
Modalities | Text, representation creation, dependable prompts | Text, constricted representation creation |
Recency | Up-to-date information | Up-to-date information |
Custom GPTs | No | No |
Integrations | Basic Google Account, Google Search | None |
Free program available | Yes | Yes |
Paid program cost | $20+ | $20 |
Which Is Better: Google Gemini oregon ChatGPT?
ChatGPT is mostly amended than Google Gemini for text-based tasks and research.
While Google Gemini is amended for galore originative tasks and representation generation.
We came to these conclusions by moving side-by-side comparisons connected immoderate of Google Gemini and ChatGPT’s astir communal usage cases.
Note: Both tools are perpetually evolving—and rapidly. Our experiments connection a snapshot of their show for assorted tasks. But to find retired which 1 is genuinely champion for your needs, you’ll request to experimentation with some connected your own.
ChatGPT Is Better for Research
Both AI tools tin kickstart your probe (whether for contented instauration oregon different purposes) with ideas and suggestions.
But ChatGPT (even connected its escaped plan) tin entree the web for up-to-date information.
For example, we asked ChatGPT to archer america the top-performing blog topics successful the favored industry. And it returned a database of this year’s fashionable topics:
After generating a database and descriptions of fashionable topics, ChatGPT added root links astatine the extremity of its response:
Google Gemini, connected the different hand, did not see sources.
When asked to stock its sources, it explained that citations aren’t possible:
We tried again, but this clip asked for sources with the archetypal prompt.
And it gladly served up a database of root links.
The sources it gave america were precise broad, though. Such arsenic links to class pages of organizations. Instead of blog posts.
Overall, we similar ChatGPT for research.
Why?
Because it offers respective bully perks that Google Gemini lacks:
- Web entree for up-to-date accusation (even connected the escaped plan)
- Specific sources typically included successful results oregon instantly produced erstwhile you ask
- A accordant acquisition that requires little prompting
- Helpful accusation with each answer
Both Apps Are Excellent astatine Simplifying Complex Concepts
ChatGPT and Google Gemini tin instantly assistance you recognize analyzable concepts connected astir immoderate subject.
Including:
- Science and tech
- Engineering
- History
- Art forms
- Finance
As an example, we asked some apps to assistance america recognize clime strategy feedback loops.
Both generated highly-readable contented that made the taxable casual to understand.
But Google Gemini did an wide amended occupation helping america recognize analyzable concepts.
Its crystal-clear answers and skimmable formatting made it a breeze to digest the information.
But ChatGPT is besides fantabulous astatine this benignant of task.
It took a antithetic approach, offering an analogy to assistance america recognize the concept:
So, some apps are large for simplifying pugnacious topics. And further prompting tin assistance instrumentality the champion results for your learning style.
For example, if you similar analogies, you tin see that petition successful your prompt. Or you tin instrumentality the “explain similar I’m five” attack (ELI5) for adjacent further simplification.
Note: When we prompted ChatGPT again successful a caller chat, we got a akin effect to the Gemini output. This further emphasizes the request to tally your ain experiments to find retired which 1 you prefer.
Google Gemini Generates Better Images
Creating images with ChatGPT and Google Gemini tin assistance you exemplify blog posts, webpages, social media content, and more.
Google Gemini includes representation instauration successful its escaped plan.
However, the escaped mentation of ChatGPT lone allows you to “test” the diagnostic with an allowance of 2 images per day.
We compared representation prime by prompting each with the aforesaid request:
“Generate an representation of a idiosyncratic holding a motion that says ‘Puppy Recall Training.”
ChatGPT generated an representation adjacent to what we were looking for.
But:
It incorrectly spelled “recall” arsenic “cecall.” (This is simply a communal contented with ChatGPT’s images.)
Gemini refused our request.
Huh?
Generating images with radical successful them is presently restricted to aboriginal entree “Advanced” Google Gemini subscribers.
So we tried again. But this clip we asked for an representation of a puppy holding the sign.
And Google Gemini knocked it retired of the park.
Its representation and the substance were precisely what we asked for (with nary misspellings). Although the alignment was a small off.
We similar Google Gemini amended for representation procreation because:
- It tin make images with close substance placement
- Image procreation is included successful the escaped plan
ChatGPT Is the Better Option for SEO
Many SEO pros usage ChatGPT and Google Gemini to assistance with their day-to-day tasks.
These (and different AI SEO tools) tin assistance you:
- Brainstorm keyword and taxable ideas
- Write meta descriptions
- Optimize titles and headlines
- Create rubric tags
- Generate alt text
- Provide backlink ideas
- Write backlink outreach emails
Keyword Research
We asked some apps to nutrient keyword suggestions for the taxable “How to thatch your puppy to come.”
ChatGPT’s suggestions were each applicable to the topic.
But Google Gemini took a incorrect turn. It generated off-topic keywords astir 40% of the time.
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Primary keywords | puppy training | Puppy callback training |
recall training | Train your puppy to come | |
teach puppy to come | Recall grooming for dogs | |
how to bid puppy recall | Dog callback grooming tips | |
dog obedience training | How to thatch a puppy to come | |
Secondary keywords | puppy behavior | Puppy obedience training |
positive reinforcement training | Recall bid training | |
clicker training | Positive reinforcement for puppies | |
puppy socialization | Dog grooming techniques | |
dog grooming tips | Teach canine recall | |
consistent training | Training a puppy to respond | |
reward-based training | Best callback grooming tips | |
patience successful puppy training | Recall grooming mistakes | |
overcoming callback issues | Dog grooming callback games | |
puppy proofing | Effective puppy grooming methods | |
creating a harmless environment | ||
puppy commands | ||
basic obedience | ||
building spot with your puppy |
Neither app produced the benignant of up-to-date results and information you tin get from a nonrecreational SEO instrumentality similar Semrush.
But they’re inactive utile jumping disconnected points for your keyword research.
Overall, we similar ChatGPT for generating keyword ideas. Its quality to nutrient on-topic keywords made this 1 an casual choice.
Meta Descriptions
Google Gemini’s penning is much compelling, clear, and engaging.
Which is precisely what we’re looking for successful meta descriptions.
ChatGPT writes well. But often lacks the quality to propulsion readers successful and compel them to engage.
Optimizing Headlines
ChatGPT does a amended occupation with headlines for a mates of reasons:
- It includes the close keywords
- It places keywords toward the beforehand of the headline
- Its outputs work people and don’t consciousness similar they’re written for SEO
Google Gemini tin springiness you immoderate large header ideas. But its usage of keywords often feels unnatural and redundant.
Alt Text
Google Gemini generated much readable alt substance than ChatGPT.
But if we’re being honest:
Both apps got long-winded and included excessively overmuch detail.
More refined prompts with quality limits tin help. But some apps often disregard these suggestions anyway.
So we’d urge playing astir with the prompts and utilizing your ain expertise to trade utile alt text.
Backlink Outreach Ideas
Both apps gave america large ideas connected who to link with to physique backlinks to our article.
ChatGPT gave america a wider scope of ideas and opportunities.
Google Gemini offered immoderate bully suggestions, too.
But from a beginner’s perspective, ChatGPT’s other item and guidance made its effect much helpful.
Backlink Outreach Emails
To wrapper up our SEO comparisons, we asked some apps to make a backlink outreach email.
ChatGPT’s email connection focused connected the worth the recipient would bask by linking to our article.
And it utilized an effectual copywriting trick: talking astir the benefits the recipient volition get from the relationship. Rather than conscionable what you’ll summation from the link.
For SEO tasks, some ChatGPT and Gemini excel successful antithetic areas.
But ChatGPT excels much often.
We similar ChatGPT for:
- Keyword research
- Titles and headlines
- Title tags
- Backlink ideas
- Backlink outreach emails
And Google Gemini for:
- Meta descriptions
- Alt Text
Google Gemini Is More Useful for Creative Content and Planning
Google Gemini and ChatGPT some radiance erstwhile it comes to originative content.
They can:
- Suggest blog topics, nonfiction ideas, and outlines
- Plan email and societal media campaigns
- Generate videos scripts
- Write income transcript for web and landing pages
- Write email campaigns
- Write societal media captions
We asked some apps to make a blog station outline for an nonfiction connected “puppy callback training.”
ChatGPT’s outline provided much detail.
We past asked some apps to make promotional contented for the article, and the results were arsenic follows:
- ChatGPT’s emails provided much item but Google Gemini’s penning was better
- ChatGPT’s video publication included voice-narrated and text-based CTAs, portion Gemini failed to see CTAs
- Google Gemini’s run ideas included goals, engagement strategies, and a wide assortment of formatting. ChatGPT delivered a afloat period of contented ideas but near retired goals and strategies.
- Gemini’s natural, engaging penning benignant gave america immoderate fantastic captions, and astir could beryllium published as-is without immoderate changes. On the different hand, ChatGPT struggled to constitute compelling and unsocial content.
- Gemini’s sales-oriented transcript was acold much compelling and benefits-oriented than the results from ChatGPT.
Overall, Google Gemini does a amended occupation astatine originative substance generation.
But if you’re looking for assistance with outlining oregon video scripts, see turning to ChatGPT.
ChatGPT Provides Better Blog Post Repurposing Ideas
Repurposing your blog posts connected different platforms tin summation your selling campaign’s efficiency. Without having to make overmuch other content.
To find retired which instrumentality was champion astatine providing ideas, we shared a 600-word blog station connected puppy callback grooming with some apps. And asked them to make a repurposing program for the article.
The results?
ChatGPT gave america dozens of elaborate ideas. All wrong a well-organized plan.
Its suggestions included formats like:
- Infographics
- Email series
- Social media snippets
- Video and unrecorded streams
- Podcast episodes
Google Gemini’s effect was the opposite.
It was precise brief, suggesting conscionable a fewer repurposing channels. And it lacked creativity and detail.
Tip: When you’re unhappy with a response, fto your AI chatbot cognize astir it. You tin get amended results from some apps by making corrections and asking for changes.
ChatGPT Is Great for Transcribing Text from Images
AI transcription tin assistance you:
- Digitize printed materials
- Extract accusation from infographics
- Translate substance from documents oregon screenshots
- Archive humanities documents
We tested Google Gemini and ChatGPT for substance transcription.
And we didn’t marque it easy.
We submitted a analyzable infographic (a complete SEO checklist) from Backlinko.
The representation had a batch of tiny lettering, respective tiers of accusation placed successful antithetic graphic elements, and acheronian coloring successful a fewer spots.
ChatGPT transcribed the portion with overmuch amended accuracy.
ChatGPT had 1 mistake astatine the extremity of text. Instead “Update and Relaunch Outdated Content” ChatGPT transcribed arsenic “Update and Improve Outdated Content.”
Google Gemini’s results had bigger problems.
And its issues went beyond elemental errors.
It also:
- Re-arranged the bid of immoderate lists
- Added other items
- Changed immoderate of the advice
In the representation below, you tin spot the highlighted fields wherever errors occurred:
Both sets of results necessitate proofreading.
But some apps tin prevention you a batch of clip compared to manual transcription.
In our experience, ChatGPT did a better, much close occupation transcribing substance from images.
Both Are Good astatine Reasoning and Decision-Making
Facing a pugnacious decision? Google Gemini and ChatGPT tin assistance you research caller ways to look astatine some sides of a situation. And springiness you a database of points to see earlier making a decision.
For example, we asked some apps for guidance connected whether to grow upon our (fictional) blog contented with podcasting.
Google Gemini responded with a generalized plan. And its guidance was an fantabulous starting point.
Its recommendations included an organized thought process. Plus a database of considerations.
All neatly presented successful a database of topics and subtopics.
For example, the Investment and Resources conception advised america to see equipment, time, and hosting expenses.
ChatGPT’s effect lacked afloat descriptions.
But it included details that mightiness different get overlooked. Such arsenic soundproofing, audio software, and podcast retention fees.
Neither app provided capable item to marque an informed decision.
But that’s okay.
Because together, the responses formed a broad starting constituent to usher our research.
We urge utilizing some apps erstwhile turning to AI for assistance with reasoning and decision-making.
To get a wider scope of perspectives.
Both Apps Are Good for Organizing, Summarizing, and Scheduling
ChatGPT and Google Gemini tin rapidly transcribe, organize, and summarize your notes.
You tin analyse and summarize existing files by uploading a PDF oregon JPEG image. Or by pasting substance from different documents.
Transcribing Handwritten Notes
We started this examination by asking some apps to transcribe an representation of a handwritten to-do list.
Google Gemini’s mentation was clearer and overmuch easier to read.
But some apps did an fantabulous occupation turning our handwritten database into a well-organized document.
Analyzing Content successful Notes
Next, we asked the apps to abstracted the database into 2 sections: idiosyncratic and business.
Google Gemini’s results were better-formatted and easier to read.
Google Gemini’s mentation was escaped of errors.
But ChatGPT had 1 mistake. It turned the operation “w/Lee” into “Wylee.”
(Obviously the results present volition alteration depending connected handwriting style.)
Creating Schedules from Notes
Finally, we asked each app to estimation the magnitude of clip needed for each task.
And past crook it into a one-day schedule.
Both apps did an astonishing occupation estimating clip frames and readying our time (minus the “Wylee” mistake from ChatGPT”).
But ChatGPT’s docket was much businesslike and had our time wrapped up by 5:30. Whereas Google Gemini had america moving until 9:00 pm.
We similar ChatGPT for gathering customized schedules.
However:
Google Gemini’s readying is little rushed, making it a amended prime for radical who similar longer days astatine a much relaxed pace.
Choosing Between Google Gemini and ChatGPT
Our Google Gemini vs ChatGPT experimentation shows that each app has antithetic strengths and weaknesses.
But mostly speaking:
- Google Gemini excels astatine originative writing
- ChatGPT is simply a amended “thinker” and is champion for analytical tasks and planning
Want to larn much astir utilizing AI chatbots successful your workflows?
Here are a mates of resources to get you started:
- ChatGPT for SEO: Ultimate Guide, Tips & Prompts: Discover the champion ways to usage ChatGPT and larn much astir its strengths and limitations
- Best AI Content Generator Tools: An overview of the apical AI penning tools and their champion features
- 11 AWESOME ChatGPT Alternatives successful August 2024: Discover much AI chatbot options beyond ChatGPT and Google Gemini
The station Google Gemini vs ChatGPT: <br>Which AI Chatbot Is Better? appeared archetypal connected Backlinko.