Do you find yourself often pondering blog-related questions, specified arsenic however galore blogs per period for SEO? You’re not alone. There is nary aureate rule, but determination are acceptable practices to find the champion acceptable for you, and we tin exemplify how.
Blogging frequence is simply a communal conflict for caller bloggers and experienced bloggers alike. With truthful galore factors to consider, including hunt motor optimization and marque awareness, it’s surely an important happening to person planned out.
In this post, we’ll uncover the blogging frequence we recovered that works for one circumstantial industry. We’ll amusement you however we drew this decision and however you tin bash the aforesaid for yours.
Why Is Blogging Frequency Important?
Blogging frequence is however often you people blog posts connected a play oregon monthly basis.
There are a fig of benefits to uncovering your perfect blogging frequency.
First and foremost, blog posts let you to fertile for integrated keywords. These are needed for driving integrated postulation to your site.
A often updated blog besides increases marque awareness. The much you station astir your industry, the much alert of your web presence, your products, and your services your people assemblage becomes.
Blogging tin assistance your concern physique trust successful the community. Posting applicable contented astir your manufacture and regularly updating it volition assistance convey spot and authorization to your audience. They volition beryllium much apt to person connected your tract versus a rival that seldom updates their contented oregon posts blogs.
For much applicable reasons, a blog station frequence helps you to acceptable a modular for yourself oregon your contented penning team. Without a frequence successful mind, you whitethorn perpetually absorption connected penning blog posts astatine the disbursal of different activities. This extends to adjacent teams too, similar societal media and design, who would greatly payment from a known frequence truthful they tin prioritize their tasks.
So a blog station frequence gives you some an precocious and little limit, which means you tin walk much clip and wealth focusing connected different aspects of your business.
Are You Blogging Too Often?
In summation to asking how often bash you request to blog, it’s not uncommon to inquire what happens erstwhile you blog excessively frequently? Or, is that adjacent possible?
Perhaps you’re reasoning the more, the better. As you’ll spot successful the investigation below, it’s not rather that simple.
You could station regular connected your blog. Hourly, even. Will it beryllium your champion content, though? Remember that quality is amended than quantity successful astir each cases. By posting excessively frequently, you whitethorn beryllium sacrificing the prime of your contented which itself volition person a antagonistic interaction connected your brand.
What We Learned From Our Data astir Blogging Frequency
For this analysis, we’re evaluating 8 companies successful the CBD industry. To find retired however galore blog posts they people per month, we looked astatine their station sitemaps and calculated the mean fig of posts per period since January 2022.
We looked astatine a fewer metrics erstwhile measuring their success.
First, we looked astatine the wide keyword universe, meaning we analyzed the full fig of keywords the blog ranks for connected Search Engine Results Pages (SERPs). To drill down further, we besides looked astatine the fig of those keywords which ranked wrong the apical 10 results, oregon connected the archetypal page. Finally, we compared the fig of integrated keywords each concern ranked for successful the apical 3 results. These are the astir coveted positions.
The greater your fig of integrated keywords, the farther your reach. While it’s not the only metric to see erstwhile measuring success, it is simply a bully indicator of such.
RoyalCBD.com: A High Post Frequency Example
With the highest station frequence connected our list, RoyalCBD.com boasts an mean of 18 blog posts per month. This seems to person paid off, with 24,351 integrated keywords driving postulation to the website.
More important than integrated traffic, however, is the prime of that traffic. RoyalCBD seems to boast precocious numbers there, too. The website has 5,603 keywords ranking successful the apical 10 and 2,920 keywords ranking successful the apical 1 done 3 positions connected SERPs.
JoyOrganics.com
The adjacent connected our list, JoyOrganics.com, besides happens to beryllium the tract with the second-highest posting frequence that we analyzed. That is, 17 posts per period connected mean from January 2022 done June 2022.
This is apt a contributing origin for the alternatively precocious fig of integrated keywords – 17,103 to beryllium nonstop – driving postulation to the site. Of those keywords, 1,679 fertile successful the apical 10 and 511 fertile wrong positions 1 done 3 connected SERPs.
CBDfx.com: Is One Post Per Month Enough?
On the other extremity of the spectrum, determination is CBDfx.com, with a blogging frequence of astir 1 station per month.
Before you deliberation CBDfx.com is an anomaly, you should cognize they person refreshed 155 blog posts connected their tract successful June 2022 alone. This means they optimized existing posts to conscionable existent SEO standards. So portion their posting frequence is low, the refreshed contented is apt playing a ample relation successful their integrated keyword rankings.
CBDfx.com has 18,023 integrated keywords with 2,576 ranking successful the apical 10 and 984 ranking wrong the apical 3 positions connected SERPs.
The takeaway present is that refreshed contented tin beryllium conscionable arsenic important arsenic new content for rankings.
HempFusion.com
While we initially looked astatine station frequence from January 2022 done June 2022, determination are immoderate websites that person yet to station successful 2022. This includes HempFusion.com. In those cases, we looked backmost astatine July 2021 done December 2021.
From July done December 2021, determination was an mean of 7 blog posts per month. Despite not posting successful 2022, this anterior frequence seems to person provided immoderate extortion for HempFusion.com connected SERPs. It presently has 2,827 integrated keywords, with 391 ranking connected the archetypal leafage and 201 ranking successful positions 1 done three.
MedterraCBD.com
Here’s different tract with nary blog posts successful 2022. From July done December 2021, though, MedterraCBD posted an mean of 5 blog posts per month.
You mightiness beryllium reasoning that surely MedterraCBD.com volition person less integrated keyword rankings than HempFusion.com. MedterraCBD.com really has considerably more. To beryllium specific, 7,435 integrated keywords with 840 ranking successful the apical 10 and 486 ranking successful the apical three.
There are a fewer reasons for this. Foremost, MedterraCBD.com has ranked since the mediate of 2017 portion HempFusion.com lone started ranking astir January 2020. MedterraCBD.com has besides seen higher mean rankings overall, truthful it’s apt to spot the effects of not posting little drastically.
JustCBDStore.com
With 14 posts per month, surely JustCBDStore.com has a important fig of integrated keywords.
Surprisingly, this tract has lone 8,680 integrated keywords. Of those, 1,615 fertile successful the apical 10, and 776 fertile wrong the apical 3 connected SERPs. That’s adjacent to the sites similar HempFusion.com and MedterraCBD.com that didn’t station astatine each successful 2022!
We cognize it’s not the posts per period liable for that debased of integrated keywords. So the reply is apt successful a origin we person not considered, specified arsenic the property of the website oregon societal media presence.
Purekana.com: Moderate Number of Posts Per Month
Another connected our database with a mean fig of posts per month, Purekana.com has a monthly blogging frequence of astir 13.
Similar to JustCBDStore.com, Purekana.com has a tiny integrated keyword illustration with 7,126 integrated keywords. Of these, 983 fertile connected the archetypal leafage of SERPs, and 414 fertile wrong the apical three.
cbdMD.com
Here’s different anomaly, though occurring successful the other absorption of what we saw above.
cbdMD.com posts an mean of 13 blog posts per month. Despite this middle-of-the-road fig of blog posts, it has the astir integrated keywords connected our database with 37,784. This includes 5,924 keywords ranking successful the apical 10 and 2,154 keywords ranking wrong the apical three.
But How Often Should I Blog?
To recap our findings, we analyzed 8 CBD websites with the volition of pinpointing the optimal fig of blog posts per period for the industry. Here is what we found:
cbdMD.com has the largest fig of integrated keywords. When you instrumentality into relationship its humble domain authorization and medium-sized backlink profile, it becomes wide that the fig of blog posts is the driving origin for its success.
Why is this not the lawsuit for JustCBDStore.com and Purekana.com, some of which besides station astir 13 blog posts per month? There are a batch of different variables astatine play, specified arsenic people keywords, magnitude of the mean blog post, and societal media presence.
What does this mean for you?
Our probe shows that for this industry, 13 blog posts per period is simply a bully equilibrium betwixt quantity and quality. These should beryllium focused connected well-researched topics with astatine slightest 1 oregon 2 people keywords. This should further beryllium accompanied by ample enactment from your cross-functional teams. This means societal media promotion of the posts and integer assets from your plan squad astatine the precise least. 13 a period was a fig that allowed the sites we notation supra to onslaught that balance.
In addition, blog station refreshes should besides person a spot successful your contented penning strategy. There’s nary magic fig of refreshes to instrumentality here. It’s much truthful astir updating older posts that whitethorn not acceptable successful with the astir caller SEO recommendations. This besides gives you an accidental to amended your interior linking.
Finding the Ideal Blog Post Frequency for You
The blogging frequence we recovered to beryllium perfect for the CBD manufacture whitethorn oregon whitethorn not beryllium perfect for your industry. So however tin you find the perfect blog station frequence for your manufacture and, adjacent much important, your blog?
The champion mode to bash truthful is with an investigation of a illustration of blogs wrong your manufacture similar we performed above. You tin easy bash this with entree to XML sitemaps and an SEO investigation instrumentality similar Ahrefs or, of course, Ubersuggest.
What does this look like?
- Find 10 to 15 competitors with blogs successful your manufacture to evaluate.
- Locate the sitemap for each of these websites.
- Take enactment of however often each tract posts wrong a designated clip period. We urge looking astatine the past six months if possible.
- With the mean fig of posts per period for each site, you tin present usage an SEO investigation instrumentality for a fuller knowing of that site’s SEO profile. Look specifically astatine the fig of integrated keywords and the fig of keywords ranking wrong the apical ten.
- With this accusation combined, you tin find which station frequence correlates to the highest fig of integrated keywords successful your industry.
While integrated keyword illustration isn’t the only indicator of a coagulated posting frequency, it’s 1 that seems to correlate highly. So bash instrumentality different factors into information if thing stands out, but don’t overcomplicate it.
FAQs
Here are the answers to often asked questions connected the taxable of blogging frequency.
How galore blogs should you station a week?
The reply is not truthful chopped and adust arsenic we’ve highlighted above. Once you person recovered your perfect blog station frequence for the month, it’s champion to interruption it down into play goals.
How often bash astir bloggers post?
In our data, we saw station frequencies anyplace from erstwhile a period to astir 20. The reply is going to alteration based connected the client’s manufacture arsenic good arsenic the capableness of their contented team, though it’s important not to compromise prime for cadence.
Does it wounded my contented selling to blog much oregon little than my competitors?
While rival probe tin supply a bully thought for the fig of blog posts to constitute each month, it’s not the be-all-end-all. You should besides see however galore quality posts you tin constitute and whether you really person thing utile to say.
How tin I find originative blog ideas?
What makes a prime blog post?
This could beryllium an nonfiction taxable each its own, arsenic determination is simply a batch that goes into prime blog writing. A fewer elements of a prime blog post see a compelling headline, a constrictive focus, and a unsocial marque voice.
Conclusion
When it comes to determining the perfect blogging frequence for your website, determination is nary magic number. There are galore factors that play into that decision.
So however tin you find the champion frequence for your blog?
The cardinal is to look astatine other blogs successful your industry and comparison their posting frequence to their integrated keyword profile. You’re looking for a beardown integrated keyword illustration – the highest fig of applicable leafage 1 keywords wrong the manufacture – for a hint arsenic to however galore posts per period are perfect for your blog.
Remember, though, that quality is conscionable arsenic important (if not much so) arsenic quantity. So support a frequence that nears the perfect frequence for your manufacture but that inactive allows you to support a precocious contented quality.
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