It's nary astonishment that LG is refreshing its OLED TV lineup for 2023, but you mightiness admit this year's upgrade if your acceptable lives successful a well-lit room. LG's caller models see a per-pixel Brightness Booster Max diagnostic that, connected definite G3 bid TVs (shown above), promises up to a 70 percent brighter picture. You mightiness not walk arsenic overmuch clip squinting during daytime viewing sessions.

The G3, C3 and 8K-capable Z3 each usage a caller a9 Gen 6 processor that offers AI upscaling, HDR code mapping and object-based representation sharpening. The spot is likewise cardinal to AI audio processing that delivers 9.1.2-channel situation dependable from the built-in speakers. You'll person an added inducement to upgrade your audio setup, though — LG is countering Samsung with a WOW Orchestra diagnostic that uses the TV's speakers to complement the output from the brand's newer soundbars.

LG

LG is besides acknowledging that its interface whitethorn person been overwhelming for some. The 2023 OLED TVs travel with a webOS 23 level that requires overmuch little scrolling, with conscionable 2 pages of apps content. You'll besides spot less categories, and "quick cards" assistance you dive into categories similar euphony and sports. Personal profiles, customizable speedy settings and AI-based hunt keyword recommendations tailor the acquisition to your tastes, portion Matter support should assistance your acceptable play good with compatible astute location devices.

The scope volition look acquainted successful immoderate ways, though determination are a fewer different notable upgrades. The Z3 remains the flagship with 77- and 88-inch 8K screens, but the G3 is present a amended acceptable for wall-mounting acknowledgment to a zero-gap design. It's disposable successful sizes ranging from 55 inches to a immense 97 inches, though you'll lone spot the 70 percent brightness hike connected 55-, 65- and 77-inch variants. The sweet-spot C3 enactment (pictured astatine middle) runs betwixt 42 inches and 83 inches, though you'll person to 'settle' for the modular brightness booster.

Significantly, there's nary much A series. LG present considers the B3 bid its entry-level OLED offering, and pitches it arsenic perfect for gamers watching their money. You'll person to marque bash with the lesser a7 Gen 6 spot and spell without brightness boosting, but you volition get 4K astatine 120Hz (useful with the latest consoles) and your prime of 55-, 65- and 77-inch panels.

As is often the lawsuit with LG introductions, you'll person to hold for pricing and availability for the 2023 OLED TV selection. There's nary uncertainty the G3 is the prima attraction, though. Outside of that model's brightness boost and gapless mounting, these are mostly iterative upgrades that volition mostly beryllium appealing if you're replacing an aging set.