Microsoft Advertising Editor has rolled retired in-market audiences crossed each of its markets successful EMEA, APAC and LATM.
The level has besides launched caller assemblage types.
Alongside this expansion, the level present supports bulk associations for in-market audiences, arsenic good as:
- Remarketing.
- Dynamic remarketing lists.
- Similar audiences.
- Customer match.
- Custom audiences.
- Custom operation lists.
Why we care. Advertisers person historically lone been capable to usage Microsoft Advertising online to negociate audiences. However, they tin present bash this utilizing the Microsoft Advertising Editor tool, which means they present person the flexibility to show and tweak their assemblage campaigns offline.
How it works. Marketers person been advised that assemblage instauration and absorption should inactive beryllium done via Microsoft Advertising online. However, Microsoft Advertising Editor tin present beryllium utilized to update associations successful bulk. To update associations successful bulk, navigate to the “Audience” tab connected Microsoft Advertising Editor and prime an option.
Alternatively, to update assemblage targeting associations, you tin import a record oregon import from Google Ads.
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Read more. Read Microsoft’s Audience options usher for much accusation connected audiences, oregon Microsoft’s in-market guide for a afloat database of markets and disposable audiences.
Dig deeper: Microsoft Advertising introduces Chat API for publishers
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