Lauren Conrad & Kristin Cavallari Discuss Laguna Beach FEUD

Lauren Conrad is not going backmost to the beginning.

The Hills alum announced connected Jan. 10 that she's officially shutting down her eponymous lifestyle website aft 12 years.

"It's been a pugnacious decision, but it's clip to accidental goodbye to the blog," a connection read. "Back successful 2011, erstwhile blogs were successful their aboriginal years, I decided to commencement a manner tract to stock my emotion of cooking, crafting, fashion, beauty, and décor."

In summation to offering her tricks of the trade, Lauren explained that her blog was besides a abstraction for her to link with her readers connected a idiosyncratic level. But arsenic for why she decided to adjacent this chapter? Well, enactment simply, she has different passions and priorities.

"The information is that being a decorator has ever been my archetypal love," the 36-year-old noted. "And arsenic that concern has grown for maine implicit the years, I've had little clip to give to this blog."

But erstwhile 1 doorway closes, different opens—at slightest that's however the Laguna Beach alum is viewing the ending of this era.

"There are inactive plentifulness of ways to support up with my existent projects," she said. "The Editorial archives will beryllium present for you, truthful you tin inactive entree your favorite recipes, DIY tutorials, and more."

Last March, Lauren shared penetration into wherefore she's not afraid to measurement distant from the things that are no longer serving her.

"There's a batch of worth successful saying nary to opportunities that don't marque consciousness for you," she exclusively told E! News. "Being precise thoughtful with your choices and the opportunities that you bash instrumentality connected is truly important. You privation to consciousness bully astir what you create."

She added, "I've learned to admit erstwhile my sheet is afloat and it's not productive to support piling on. In bid for maine to person a bully equilibrium and not beryllium excessively stressed retired and person capable clip to beryllium with my family, I lone instrumentality opportunities that I'm truly excited about."