London’s SEO assemblage is simply a vibrant, thriving one.

With truthful overmuch crushed to cover, we did immoderate superior digging to showcase the city’s champion SEO speakers, conferences, and meet-ups.

London’s hunt assemblage was nascent but sizable from the aboriginal noughties. By astir 2010, tiny SEO meet-ups were happening with just regularity crossed the city.

As the hunt abstraction flourished, immoderate meet-ups gained capable traction to signifier namesake conferences, including LondonSEO XL and SMX London.

There’s a meet-up for each benignant of SEO professional. Here are immoderate notable ones:

Search London

• Events: 70+
• Members: 2,800+
• Website 
• Organizers: Jo Juliana Turnbull, Tim Sheed

Search London has been astir for implicit a decade.

For context, co-organizer Jo took implicit Search London successful October 2010. Back then, the meet-up was known arsenic “SEO, SMO and PPC” and was tally by Judith Lewis—who contiguous owns advertizing bureau Decabbit Consultancy.

The meet-up is unfastened to anyone successful SEO, PPC, oregon societal media—and offers selling professionals and first-time speakers a safe, supportive abstraction to stock their manufacture cognition and experiences.

The radical has ramped up its online and offline meet-ups successful the past year—these typically instrumentality spot erstwhile a month.

Search London speakers besides occasionally broach broader and much divers topics, specified arsenic how to beryllium an LGBTQ+ state successful marketing, oregon handling workplace stress.

Search ‘n Stuff

• Events: 2
• Members: 100+
• Website
• Organizer: Yagmur Simsek

After moving to London and attending respective SEO meet-ups and conferences astir the city, Yagmur founded Search ‘n Stuff successful June this year. She adjacent held a canvass to gauge imaginable interest:

Unlike your emblematic SEO meet-up, each (paid) league takes spot successful a fireside edifice with astir 12 marketers. Expect sharings centered connected strategies, campaigns, and different applicable topics.

✨We didn’t fto the h2o tube occupation halt america 😆 – we switched gears from the Turkish edifice thought to a spontaneous cocktail barroom with unrecorded euphony and tasty tapas. 🎊 Thanks to the fantastic enthusiasm from each astatine the gathering, we pulled disconnected an astonishing evening! pic.twitter.com/njm6niQPWE

Fledgling arsenic Search ‘n Stuff whitethorn be, the group’s already held gatherings successful Brighton and Istanbul. And Yagmur has bigger plans—including organizing a namesake league that volition bring unneurotic a divers scope of voices and insights.

Online Marketing London 

• Events: 37
• Members: 4000+
• Website
• Organizers: Gus Furguson, Michael Theodoulou

What started arsenic a idiosyncratic task for laminitis Gus successful 2010 has since evolved drastically: Today, Online Marketing London brings unneurotic the city’s apical SEOs and marketers done quarterly networking events and workshops.

Topics of treatment revolve astir the improvement of marketing, the aboriginal of work, and more. You tin besides articulation their Slack channel, Tech London—though it isn’t SEO-focused.

In 2024, Gus and Michael program to signifier much regular events for their members.

London SEO Meet-up

• Events: 17
• Members: 3,000+
• Website
• Organizers: Liam Quinn, Chloe Smith

If you’ve heard of LondonSEO XL, you whitethorn cognize that the yearly league is an hold of this meet-up by SEO bureau Blue Array.  

Since 2018, its ngo has been to elevate the manufacture by promoting beardown SEO practices and speakers. 

Before moving into a much casual networking session, its bimonthly meet-ups typically footwear disconnected with sharings from experts—past speakers see Nick Wilsdon, Paige Hobart, and Search London’s Jo. 

PPC Live

• Events: 5
• Members: 1,600+
• Website
• Organizers: Anu Adegbola 

PPC Live is comparatively caller to the SEO scene: After noticing determination weren’t immoderate PPC networking events astir the city, Anu founded the (ticketed) meet-up successful April 2022.

Events instrumentality spot erstwhile a quarter, with the adjacent 1 slated for Jan 2024. Each league is simply a casual get-together implicit drinks and nutrient arsenic 4 speakers stock their expertise. Expect a coagulated lineup—past speakers see Rand Fishkin, Crystal Carter, Holly Kelly, and more.

Search conferences crossed the UK are aplenty—but you’ll find immoderate coagulated options wrong London, too

(Not from astir here? We rounded up the best SEO conferences from elsewhere.)

WTSFest London

Women successful Tech SEO (WTS) began successful 2019 arsenic a enactment web for women successful the method SEO abstraction and has grown to 6,000 members crossed Facebook and Slack.

Founder Areej AbuAli has since organized 3 editions of WTSFest—an yearly full-day league whose speakers travel from each areas of search. WTS besides runs workshops, a mentorship program, and adjacent a podcast and newsletter. 

LondonSEO XL Conference

LondonSEO runs meet-ups, arsenic we mentioned earlier—but their conferences are truly a culmination of the Blue Array team’s hard work. (Ahrefs was adjacent a header sponsor for LondonSEO XL successful 2022 and 2023!)

For a sensation of what to expect, you tin entree talker slides and replay videos from this year’s league here. Speakers included Barry Schwartz, Chima Mmeje, Ahrefs’ ain Joshua Hardwick, and many more.

MeasureCamp London

Conceived successful 2012 by Peter O’Neill, MeasureCamp is simply a (free!) integer analytics league that present takes spot successful 24 cities astir the world.

The thought down the league was calved of casual meet-ups among a radical of developers, merchandise managers, and societal media users. Peter leveraged the increasing web and organized the archetypal MeasureCamp league successful Mozilla’s London bureau successful Sep 2012.

At MeasureCamp London 2023, experts from the likes of Meta, Conductrics, and Measurelab discussed everything from full-funnel maturation to measuring email performance.

SearchLove Conference

SearchLove is simply a selling league conceived successful 2009 by Distilled founders Will Critchlow and Duncan Morris. The league contiguous takes spot successful London, San Diego, and Philadelphia.

In its astir caller San Diego edition, the two-day league saw 200+ marketers successful attendance to glean insights from the likes of Dr. Pete Meyers, Aleyda Solis, and Will Reynolds.

Search Marketing Expo (SMX) London

This well-loved league bid by Search Engine Land has been astir for 15 years (!), and brings unneurotic immoderate of the best-in-class marketers. 

Despite its name, the league is unfastened to everyone: developers, PR reps, and societal media marketers. Each variation has aggregate tracks nary substance your level of experience, truthful you’re bound to permission with caller takeaways and an expanded web of contacts.

You’ll find a slew of talented hunt professionals residing successful the city—and attending meet-ups and conferences too. These include:

Areej AbuAli, Crawlina

Areej is champion known for founding Women successful Tech SEO. This assemblage champions diverseness and inclusion for underrepresented voices successful the tech industry. She’s besides the laminitis of SEO consultancy Crawlina, whose services span method and on-site SEO.

Will Critchlow, SearchPilot

Will is the laminitis and CEO of SearchPilot, a server-side A/B investigating platform. He antecedently co-founded Distilled alongside Duncan Morris. The brace are besides the brains down SearchLove Conference.

Chima Mmeje, Moz

Chima is simply a elder contented marketer astatine Moz and a contributor to Zenith Copy, Search Engine Watch, and more. Before this, she worked connected contented strategy projects for the likes of Aura, Pace, and First Page Strategy.

Judith Lewis, Decabbit Consultancy

Judith has implicit 25 years of integer selling experience, with a absorption connected SEO. She founded and presently helms advertizing steadfast Decabbit Consultancy.

Anu Adegbola, PPC Live

Anu is the CMO and laminitis of PPC Live, a London-based meet-up. She’s served successful assorted paid hunt roles and was antecedently planetary CMO astatine Brainlabs. She besides hosts and produces a podcast called #PPCChat Roundup—give it a perceive here.

Gus Ferguson, Ascendant

Gus is the co-founder of task consultancy Ascendant, wherever helium looks aft its maturation selling efforts. He is besides a co-organizer for selling meet-up Online Marketing London. Prior to this, helium served arsenic spouse astatine maturation bureau Salience.

Yagmur Simsek, Philip Morris International

When she’s not organizing meet-ups for Search ‘n Stuff, Yagmur is an in-house SEO astatine Philip Morris International. She’s besides the co-founder of cybersecurity steadfast CGS Network, and antecedently worked successful SEO strategy roles astatine integer agencies including Re:signal and Optdcom. 

London is location to a precocious attraction of search-focused agencies—among them Blue Array, The SEO Works, GenieCrawl, SEO Works, Crawlina, Brainlabs, and Make Agency.

Then there’s Screaming Frog, which you whitethorn cognize (and use!) acknowledgment to its tract crawler and log record analyzer tools. They besides person an offshoot bureau that offers SEO services and beyond.

Another fashionable (if somewhat much niche) institution is SearchPilot by Will Critchlow, whom we mentioned a small earlier. His company’s SEO A/B investigating level is built for businesses crossed retail, travel, ecommerce, and more.

Final thoughts

With the wealthiness of hunt events and meet-ups astir London, it’s ne'er been easier to grow your web oregon get involved—many groups are connected the changeless lookout for first-time speakers, organizers, lawsuit spaces, and sponsors.

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