SEO Community Spotlight: Singapore

7 months ago 43

Singapore’s SEO assemblage is simply a humble-sized, divers premix of marketers of each acquisition levels.

Having lived successful this city-state for a bully 3 decades, I’ve gathered that SEO remains a niche here—but the radical wrong it are welcoming and ever blessed to speech ideas. 

Let’s instrumentality a person look.

A little history: SEO groups successful Singapore

Historically, the SEO assemblage successful Singapore hasn’t been peculiarly active.

The longest-standing community—though not wholly SEO-focused—is APAC Marketers by David Fallarme. If its Slack radical is immoderate indication, determination are astir 180 members based successful Singapore. (Just cheque retired its dedicated #singapore channel!)

We adjacent hosted a radical meet-up successful our bureau earlier this year: 

Source: LinkedIn

Going backmost successful clip (to 2016), the now-defunct SG SEO was an aboriginal effort by Adam Krzywda to bring unneurotic SEO professionals successful the country. 

While they had occasional meet-ups implicit 4 years, Adam stepped down conscionable arsenic the Covid pandemic descended. Our precise ain Tim Soulo past acquired the radical portion paying a tiny attraction fee. 

Sadly, the online assemblage was abandoned aft immoderate unsuccessful attempts to revive it: 

With that, Tim decided to absorption connected different efforts to prosecute the section community—more connected that successful a bit. 

There are lone 2 section meet-ups we’re alert of astatine present: Middy’s, and Ahrefs’ SEO Beer & Snacks event. 

Middy’s

APAC Marketers’ assemblage subordinate Robert Lai launched a spin-off meet-up called Middy’s for marketers astir the portion to web successful person. 

It’s a casual, monthly matter that takes spot successful Singapore, Jakarta, and Sydney—and you don’t person to beryllium a subordinate to articulation in. Events are announced connected APAC Marketers’ LinkedIn page.

Depending connected however the section assemblage shapes up, Robert says the meet-up mightiness germinate to see much structured sharings and presentations successful future. 

Ahrefs’ SEO Beer & Snacks

We started ramping up our assemblage efforts aft bringing successful our events selling manager, Shermin (she’s a star!). 

In Feb 2023, we hosted our first-ever SEO Beer & Snacks league successful the Ahrefs’ office—and person had six meet-ups since. These free, casual events springiness in-house marketers, SEOs, and concern owners a accidental to mingle and web implicit pizza. It’s a doozy: 

We occasionally big contented selling and SEO workshops, too, wherever we stock insights into our contented strategy and usage cases of Ahrefs. Sign up to enactment successful the loop! 

SEO conferences successful Singapore

MarTech Summit, CX Week Asia, Product Marketing Summit, DigiMarCon: Singapore plays big to respective large selling conferences annually, but nary person ever been SEO-focused.

Seeing the opportunity—and fixed however well-positioned we are successful the space—we decided to signifier Ahrefs’ inaugural conference, Singapore SEO Summit.

The one-day league takes spot successful Singapore connected 26 Oct, 2023 at Bridge+ 79RR.

With 200 marketers successful attendance and a beardown roster of speakers, it’s going to beryllium a supercharged time of learning and networking.

Here’s a peek astatine what to expect:

  • 13 speakers, including Adam Krzywda, Charlotte Ang, James Norquay, and Ahrefs’ Tim Soulo.
  • Talks covering SEO and contented strategies for challenging niches, however to apical Google with AI content, method SEO, and more.
  • Breakfast, lunch, and free-flow refreshments from Joe & Dough; evening drinks and canapés from Amicii catering.

The past fewer tickets are available for S$299—get them portion you can! 

SEO professionals successful Singapore

Singapore’s SEO assemblage whitethorn beryllium small, but its endowment is outsized. Some notable names include:

Adam Krzywda, SEOptimer

As the CEO of SEOptimer—an SEO audit and reporting platform—Adam has helped to thrust the company’s website to 250k+ integrated visits a month, dominating immoderate of the astir competitory keywords successful Google. He antecedently served arsenic CTO astatine assorted tech platforms. 

Charlotte Ang, Traffic Bees

Charlotte is the Managing Partner of Traffic Bees, a search-focused integer selling agency. A self-taught SEO, she founded a section logistics institution and turned leads into customers—and connected seeing that success, moved connected to found Traffic Bees.

Gavin Choo, Disruptive Digital

Gavin is the Managing Director of Disruptive Digital, a full-service integer agency. Outside of his role, Gavin consults and trains marketers and entrepreneurs connected demand.

Tim Soulo, Ahrefs

A acquainted sanction successful the SEO space, Tim is Ahrefs’ CMO and merchandise advisor. He’s spoken astatine industry-leading conferences including PubCon and brightonSEO, and his SEO-related information probe has been cited by the likes of Inc., TechCrunch, and more. 

Onur Ozer, Simple Matters

Onur is the Founder of Simple Matters, wherever helium helps startup founders to turn their businesses. He antecedently worked crossed startups, agencies specified arsenic R/GA, and planetary brands including American Express and Mastercard.

Eugene Leow, Conquest Creatives

Eugene is an SEO and SEM specializer who serves arsenic the Marketing Lead astatine Conquest Creatives. Through his experiences, helium has helped boost visibility and amended lawsuit conversion rates for aggregate brands.

Yeap Ming Feng, Seedly

As the Head of Personal Finance level Seedly, Ming Feng has reshaped the fintech abstraction done the lens of selling and SEO. He presently serves arsenic a mentor astatine ACE.SG’s incubator program.

Eugen Kim, First Page Digital

Eugen is the Head of Strategy astatine Singapore-based bureau First Page Digital. With his inheritance successful task superior partnerships and integer marketing, Eugen specializes successful crafting broad strategies for enterprise-level clients. 

SEO companies successful Singapore

Ahrefs and SEOptimer are beauteous overmuch the lone SEO bundle companies successful Singapore.

If you aren’t already acquainted with us, Ahrefs is Ukrainian-founded and headquartered successful Singapore. Our comprehensive SEO toolset is utilized by selling teams astatine LinkedIn, IBM, Adobe, and galore others.

Meanwhile, SEOptimer is an SEO audit and reporting instrumentality that offers white-label SEO reports. Its lawsuit basal besides includes immoderate salient companies: Deloitte, Ogilvy, and Shopify.

Beyond these, respective integer selling agencies successful Singapore connection search-focused services. Here are conscionable a few: Disruptive Digital, First Page Digital, OOm, Mamba, Kytte, Clicker Media, Overdose Digital, and Traffic Bees. 

Final thoughts

Singapore’s SEO abstraction volition ever stay a niche, but things are gradually evolving—helped on by our precise archetypal SEO league this October.

Get your tickets to the Singapore SEO Summit 2023 earlier they merchantability out! ✨ And if I missed retired connected featuring your SEO community, drop maine a connection here.

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