Year by year, our MarTech Salary and Career Survey has exposed a persistent wage spread betwixt respondents identifying arsenic women and respondents identifying arsenic men. The spread is manifest close up to the C-suite. One question that arises is whether women should negociate much aggressively for higher salaries oregon whether the occupation marketplace should respond amended to their skills and qualifications.

Of course, this issues goes mode beyond selling and selling exertion roles. Both EU and nationalist governments prioritize sex wage spread simplification successful their gender policies. But has determination been tangible progress? Many would say, not enough.

Dig deeper: MarTech Salary and Career: The meritocracy story vs. the real gender pay gap

The science down the sex wage gap

Women who acquisition the sex wage spread regularly whitethorn go frustrated and consciousness helpless to alteration it. This vexation tin rapidly escalate into accent and depression.

Regrettably,  probe suggests that galore women persist successful attributing these circumstances to themselves alternatively of recognizing the request for reformative enactment from the system.

The nexus betwixt the sex wage spread and depression/anxiety successful women

A caller ample standard survey from Columbia University reported a transportation betwixt women’s anxiousness and sex wage gaps. From the enforcement summary: “The survey authors suggest that these findings could bespeak that underlying structural favoritism — rules and practices that disadvantage circumstantial groups of individuals, specified arsenic women oregon taste minorities, and exemplified successful this lawsuit by wage inequality — contributes to women’s disproportionate reports of slump and anxiety, peculiarly if women are internalizing discriminatory acts arsenic a reflection of their debased worthy alternatively than that of biased organization practices. “

Note that if women gain adjacent oregon much than their antheral counterparts, their hazard for slump and anxiousness becomes akin to that of men. Conversely, erstwhile pistillate net autumn beneath antheral ones, slump and anxiousness risks summation much to than double.

The fearfulness of asking for a raise

As a young entrepreneur, I judge the sex wage spread is not solely astir employers exploiting women successful tech. Women should go much self-assured and assured of the worth they adhd to their field.

Based connected my ain observations, and 5 years of acquisition successful managing positions, women thin to negociate their wage during occupation offers little often than men do. I’d besides been tackling this occupation passim my archetypal 3 years of a firm career. It wasn’t that an leader refused to springiness maine much money. It was I who was acrophobic to inquire for much generous wage owed to a deficiency of confidence, impostor syndrome, and plentifulness of different prejudices.

The publication “Women Don’t Ask: Negotiation and the Gender Divide” sheds airy connected the disparate experiences betwixt men and women erstwhile it comes to initiating negotiations implicit what they want. According to probe conducted, men are doubly arsenic apt arsenic women to dependable their demands and initiate negotiations directly.

There has besides been advancement made toward narrowing the sex spread among younger women. They go much assertive erstwhile asking for salary increases and are progressively the main providers of income enactment to their families.

However, women are inactive a sizeable region from achieving adjacent wage done effectual negotiation. 

The sex wage spread for selling professionals

Our 2023 MarTech Salary and Career Survey showed that women successful selling earned, connected average, 24% little than men. That is an betterment connected past year’s 30% disparity. Marketing technologists had an mean wage of $138,000, with higher compensation disposable successful larger companies and to much experienced professionals.

The takeaway: Although the wage spread persists, we tin spot women opening to span it by taking enactment and showing their value.

In contrast, the sex wage spread crossed the healthcare manufacture indispensable beryllium eliminated connected the governmental level arsenic it demonstrates a horrible disparity. Health Affairs published a survey demonstrating that women moving arsenic physicians with the aforesaid credentials and skills make an estimated $2 cardinal less than their antheral counterparts gain implicit a simulated 40-year career, starring to an alarming sex wage spread successful this profession.

What’s worse, a captious 64% sex wage gap successful this sphere was noticed agelong earlier successful 2016 by the Wall Street Journal.

The transportation betwixt sex and radical wage gap

Women of colour look 2 simulatenous obstacles of people — radical and sex wage gaps.

Black and Hispanic, oregon Latina women earn little than men of the aforesaid race/ethnicity. Annual income for women besides varies crossed antithetic races. For example:

• White women — $47K per year.
• Black and African American — little than $40K.
• Latina women — little than $37K.

Contrastingly, Asians outearn immoderate different ethnicities, with women having higher compensation than men.

How tin women span the spread and gain more?

Reducing the sex wage spread requires a collaborative effort from individuals, employers, and policymakers alike. Although nary azygous solution exists for closing this chasm, women tin instrumentality steps to summation net and vocation opportunities.

Negotiating salary

According to Beverly De Marr’s “Negotiation and Dispute Resolution,” 20% of the women won’t negociate their salaries astatine all. But they should. If they did, DeMarr suggests, they could gain astir $7,000 much successful the archetypal year.

A pistillate who refuses to negociate her wage volition suffer betwixt $650,000 to $1,000,000 implicit a 45-year career.

So, negotiating salaries tin person a important interaction connected women’s net implicit time. To hole for negotiations, it is indispensable to behaviour thorough marketplace probe and trade a compelling argument. The publication “Getting to Yes: Negotiating Agreement Without Giving In” whitethorn assistance you with the latter.

By approaching negotiations with a wide and concise argument, women tin instrumentality a proactive measurement toward narrowing the sex wage gap.

Building a network

Expanding their web wrong the manufacture tin assistance women find caller jobs oregon link with employers. Joining societal media similar LinkedIn, participating successful events, and joining organizations are each ways to amended nonrecreational contacts. Joan Budden, erstwhile President and CEO of Priority Health, has said: “I powerfully judge that successful bid for women to emergence successful the workplace, we, arsenic leaders, request to supply ample opportunities for networking and mentoring truthful nonrecreational relationships tin flourish.”

Being much confident

Women who neglect to scope their vocation goals often person disapproval that accuses them of lacking confidence contempt demonstrating it done assertive behavior. Such comments whitethorn little self-esteem and worsen the cognition of confidence.

Women should retrieve that they are invaluable members of their teams and that their contributions matter. By recognizing their worthy and taking steps to physique their confidence, they tin presumption themselves for success. Ultimately, they marque meaningful strides toward closing the sex wage gap, some successful selling and beyond.