The new “Intel Processor” will replace Pentium and Celeron CPU branding in 2023 - Ars Technica

2 years ago 41

rip to a existent 1 —

Laptop CPUs volition power first; nary connection connected whether desktop CPUs volition follow.

- Sep 16, 2022 3:25 p.m. UTC

The caller   “Intel Processor” volition  regenerate  Pentium and Celeron CPU branding successful  2023

Intel

Intel's processor lineup utilized to be, successful the words of one of our top moving artists, each astir the Pentiums. That became little existent beginning successful the mid-2000s, erstwhile the modern "Core" branding was created to stress the company's then-new multi-core processor offerings. But it was inactive sometimes astir the Pentiums—Pentium and Celeron person some soldiered connected into the modern epoch arsenic marque names for low-end desktop and laptop CPUs.

But the labels whitethorn not beryllium agelong for this world, adjacent successful that diminished capacity. Intel announced today that its laptop chips volition shed the Pentium and Celeron branding opening successful Q1 of 2023, to beryllium replaced by "Intel Processor." The connection "Processor" has a superior P truthful that you don't confuse an Intel Processor with an Intel processor.

Intel VP Josh Newman claims that unifying the Pentium and Celeron families unneurotic nether 1 nondescript umbrella "will simplify [Intel's] offerings truthful users tin absorption connected choosing the close processor for their needs." But this rebranding doesn't needfully mean that the lineup is being simplified; Pentium and Celeron laptop chips are dispersed retired crossed 2 chiseled merchandise families with 2 wholly antithetic architectures, 1 based connected low-power Atom cores and different based connected the aforesaid Alder Lake architecture arsenic Intel's flagship CPUs. Assuming that Intel Processors inactive travel with exemplary numbers, they volition go adjacent much important for radical who privation to cognize precisely which Intel processor they're buying.

We don't cognize however galore Intel Processors are launching successful Q1 of 2023 oregon which Intel processor architecture the Intel Processors volition use. Intel besides wouldn't archer america whether low-end desktop Intel processors volition go Intel Processors successful the aboriginal (a institution spokesperson would lone archer america that Intel has nary low-end desktop CPUs slated to motorboat successful Q1 of 2023). However, Intel processors that presently usage the Pentium and Celeron branding volition proceed to bash so—they won't beryllium rebranded arsenic Intel Processors retroactively.

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