- The proprietor of Toys 'R' Us conscionable utilized OpenAI's Sora to animate the zombie brand The Verge
- Toys ‘R’ Us made an advertisement astir wholly AI. It’s a motion of however acold the tech has travel — and wherever it could go CNN
- Toys"R"Us Studios and Native Foreign Use OpenAI's Sora to Narrate the Origin Story of Beloved Toy"R"Us® Brand PR Newswire
- AI-Generated 'The Origin of Toys 'R' Us' Brand Film Debuts astatine Cannes Lions The Toy Book
- Toys 'R' Us uses OpenAI's Sora to marque a marque movie astir its root communicative and it's horrifying Engadget